I have not decided whether or not to self publish at this stage in my career, however, I am a person that likes to be prepared. So I have researched across the net and through personal resources in order to figure out a solid business plan that might work when and if I do self-publish. I am posting this because my research and plan might help some of you authors who want to self publish successfully. Please note, many who have reached best sellers status and have made money in self publishing, did not have such an elaborate and costly plan- they simply got lucky. However, I want luck to be a small percentage of my success, since it's such a feeble thing. My Bestseller Plan: Note: The down and upside of self-publishing is that it is still growing rapidly. "Because it's that much harder for your book to be recognized, you have to step up your game not only with a great story (fiction or non), but also great writing, and professional editing and design." (2